Pfizer Corporate Responsibility Website
Pfizer tasked our agency with re-designing their Corporate Responsibility website to better reflect their new positioning: Every individual matters. Visually, this amounted to warmer, more lifestyle-oriented photography while the messaging strategy sought to put the people who benefit from Pfizer products or breakthroughs at the fore. The main takeaway being that a healthier world happens one indispensable person at a time.
Prep H Social Campaign
Shhh! The upcoming social campaign for Preparation H catches people trying to conceal their, um, discomfort with everyday itching. The category leader is seeking to lower the pain threshold that people are willing to endure before treating their distress.
Centrum Video
What makes Centrum different from any other multivitamin? Glad you asked..
